If an organisation such as Tesco is targeted by malicious software or crashes its servers then customers will not be able to shop using Teso's E-commerce website and will lose out on profits. In order to keep damage caused by a system crash at a minimal Disaster Recovery steps are put in place to get the system up as quick as possible (often 3-4 hours). Often organisations like Tesco have a contract with contract organisation who send over contractors to fix the problem. Contract Organisation will have a terms and areements that they must follow, for instance whenever Tesco servers crash, they must be up and running within 3-4 hourse otherwise the Contract Organisation must pay Tesco untill the system is back up.
However Tesco have to take a couple of actions in anticipation of such an event taking place.
Thursday, 27 January 2011
Intellectual Property
Jingles - Tesco jingles are a part of intellectual property owned by Tesco.
Pictures - Any pictures taken by Tesco themselves for advertisement purposes
Music - Any music played by Tesco during advertisements cannot be used by another organisation, unless they pay royalty.
COPYRIGHT - The right to prevent another organisation or third party from caliming profits from your work or using it at all.
ROYALTY - Paying an organisation to use a property that belongs to them and is copyrighted.
Pictures - Any pictures taken by Tesco themselves for advertisement purposes
Music - Any music played by Tesco during advertisements cannot be used by another organisation, unless they pay royalty.
COPYRIGHT - The right to prevent another organisation or third party from caliming profits from your work or using it at all.
ROYALTY - Paying an organisation to use a property that belongs to them and is copyrighted.
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